IEG,VICENZAORO SEPTEMBER EXPLORES JEWELLERY’S DIGITAL REVOLUTION
• Technology and innovation meet design and jewellery manufacturing at Italian Exhibition Group's international exhibition (8-12 September 2023)
• From the creative process to production, from logistics to communication and sales services, all the latest developments in the Startup & Carats area organised in collaboration withITA –Italian Trade Agency
• The impact of Artificial Intelligence on the industry at the centre of the event schedule, with the new TrendBook 2025+ and the CIBJO workshop
https://www.vicenzaoro.com/en/
Vicenza(Italy), 22August2023–Smart jewellery with a hi-tech soul, tracedthroughout the supply chain. Virtual walkways, augmented reality, 3D printing, phygital retail experiences. From the creative process to production, from logistics to communication and sales services: the digital revolution runs through the entire gold and jewellery supply chain. Its impact on the industry will be one of the main themes of Vicenzaoro September (VOS) 2023, from 8thto 12thSeptemberat Vicenza Expo Centre(Italy)together with VO'Clock Privé(8th-10thSeptember), the contemporary watchmaking event open to the public of enthusiasts.
Through talks, seminars andareas dedicated to innovation,the showwill explore the boundaries of an accelerating phenomenon: according to the “Luxury and technology: the beginning of a new era” studypublished by Bain & Company on behalf of Comité Colbert, in the next 3 years luxury companies will employ anaverage of 3 types of emerging technologies more than those already in use.
THE VALUABLE INNOVATION OF STARTUP& CARATS
Solutions from the sector's most innovative start-ups and SMEs will be at Vicenzaoro September in the Startup & Caratsarea, a project organised in collaboration withITA –Italian Trade Agency. At VOS for the first timeLivemote, a start-up from Arezzo with headquarters in Rome, which develops software for technical assistance on machinery through augmented reality and 3D modelling based on photographic media.Particular Materialsfrom Padua is also a new entry in Vicenza with its technology for supply chain traceability and anti-counterfeiting:nanoparticles invisible to eye are integrated into the product or material andguaranteeits authenticity thanks to portable X-ray analyzers.The digital tools on show will include theBologna-based start-up Change2, which promotesaugmented reality and 3D configurationto measurerings and bracelets by framing them with a smartphone, as well as Alo Solutionsfrom Arezzo for creating professional product photo or video shoots directly from a mobile phone. Art&sofT, a digital agency from Valenza, will bebringing its multilingual management software specifically for the jewellery sector, integrated with business intelligence services to synchronise physical shop and e-commerce data. Officina Orafa, based inCalabria and with a new branch in Rome, will be presentingits patented clasp for modular and interchangeable necklaces and bracelets, and Milan-based Fortitudo Financeitssubsidised finance service aimed at jewellery companies to obtain non-repayable contributions forinnovation.
ARTIFICIAL INTELLIGENCE AND CREATIVITY: IN TRENDBOOK 2025+ JEWELLERY’S NEAR FUTURE
Creative processes, craftsmanship and human sensitivity are key ingredients in the jewellery industry. Will they be able to survive the advance of technology and artificial intelligence? This will be the introductory question to the “AI -Art Intelligence”event organised by Trendvision Jewellery + Forecasting, IEG's independent observatory on the world of jewellery, which, on Saturday 9thSeptember will be presenting“The Jewellery Trendbook 2025+”, a reference publication for the international jewellery market that describes emerging social phenomena and consumption trends over the next 18 months. The event will feature international speakers: Nadine Kanso, Creative Director, designer and founder of the jewellery brand Bil Arabi with its intricate shapes inspired by Arabic calligraphy; Stefano Russo, Creative Director and multi-faceted designer who has been in charge of Louis Vuitton's eyewear design since 2008; Sienna O'Rourke, artist A.I. and creator of Planet Fantastique, a digital universe with a futuristic yet retropastel-hued aesthetic; Lalla and Davide Busatti, co-founders and Creative Directors of the high jewellery company Busatti 1947. This will be followed by the presentation of The Jewellery TrendBook 2025+ by Paola De Luca, co-founderand Creative Director of TrendvisionJewellery + Forecasting, with an overview of the trends forjewellery’snear future.
DIGITAL REVOLUTION AND JEWELLERY: THE CIBJO SEMINAR
The possible impacts of artificial intelligence-based systems onthe jewellery industry will also be discussed in theseminar entitled “The coming revolution: artificial intelligence and its impact on the jewellery industry” organised in collaboration with CIBJO, the World Confederation of Jewellery. On Sunday 10thSeptember, several speakers will taketurns on the stage of the Teatro Palladio,including David Block, CEO of Sarine Technologies, a company that develops, produces and sells technologies for the diamond industry;Sara Yood, Deputy General Counsel of the Jewelers Vigilance Committee;Paola De Luca, co-founder and Creative Director of Trendvision Jewelery + Forecasting,moderated by David Brough, editor and co-founder of the British magazine Jewellery Outlook.
PRESS CONTACT IEG head of media relation & corporate communication: Elisabetta Vitali; press office manager: Marco Forcellini;international press office coordinator: Silvia Giorgi;media@iegexpo.itTrade press office coordinator Jewellery & Fashion Division: Michela MonetaThis press release contains forecasted elements and estimations that reflect current management opinions (“forward-looking statements”) especially regarding future managerial performances, investments, cash flowtrends and financial organization evolution. By nature, forward-looking statements have an element of risk and uncertainty since they depend on future events. The effective results may therefore differ, even significantly, to those announced due to multiple factors including, merely by way of example: the catering market’s foreign trends and tourist flows in Italy, market trends in the gold-jewelryindustry and in the green economy; developments in the price of raw materials; general macro-economic conditions; geo-political factors and changes in the legislative framework. Furthermore, the information in this press release does not claim to be complete, nor has it been verified by independent third parties. The forecasts, estimations and objectives presented herein are based on information available to the Company at the press release issue date
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